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Elemental Creative Newsletter Sept 2005

Welcome to the latest edition of our newsletter, which contains information on our free website audit, industry news, useful links, as well as company information.

Enjoy!
Noreen

In this edition:

Free Website Audit.
Useful Industry Information.
Meeting us at Upcoming Events.
And finally, Elemental in the Observer!.
Internet Marketing Tips .
Useful Web Links.


Free Website Audit

Elemental Creative are specialists in:

Accessibility Testing- making sure a website meets legal and industry standards and that all types of users can satisfactorily use the website, regardless of age, gender or ability;
Usability Testing- ensuring a website performs as it should, be that providing information or selling products and services;
Search Engine Optimisation- that a website actively targets those that are looking for specific products and services.

By means of introducing our services and ourselves, we are delighted to offer interested companies a free manually performed website audit, that provides information on how well the company website is ranking, how well it is optimised and how a target market is looking for services provided. The audit also provides an overview of how usable the website is and how accessible the website is to use.
Contact us now for more information on how you can receive a free website audit

Useful Industry Information

Republic of Ireland Online Behaviour

A recent Irish Internet Association survey revealed some interesting facts about web usage in the Republic of Ireland:
Of the responses:
54% have Broadband connection;
7% are wireless;
32% had an ISDN line
7% use dial up connections.
82% indicated have net connection at home.
The web is most usually used for:
travel (86%)
books & CDs (61%)
Interestingly, the report also researched the usage of the web by business.
Some facts:
13% had undertaken email campaigns
8% used search engine optimisation
For more information on the survey, visit http://www.iia.ie/articles.asp?id=798

Offline shops 'miss out'

British companies are missing out a potential share of £1.5bn by failing to sell their products online, a new study by Startups.uk reveals.
Shoppers prefer to buy online, and with an estimated £1.5bn to be generated by online sales this year, too many firms are failing to claim their share, Touch Local claims.
For more information, click on http://www.startups.uk/YUSI8qNoP66y3A.html

France pushes plans for a European competitor to Google

France is still pushing for a European competitor to the US online search engine operator Google.
French president Jaques Chirac is planning a digitization of European libraries in an attempt to challenge the dominance of Anglo-saxon culture online. He hopes the project will rival Google Print.
For more information, visit http://www.heise.de/english/newsticker/news/63485

Upcoming Events

Elemental Creative will be attending the following events:

Second Annual 9 Hole Golf Scramble - 6th September 2005, Cavan

Irish Internet Association Congress - 19 September 2005, Dublin 3

Marketing and Sales Promotion Show - 5th/6th October 2005, Dublin

Tradelinks Networking Event- 6th October 2005, Enniskillen

Plato National Networking Event- 26th October 2005, Dublin

Tradelinks 2005 International Meet the Buyer - 8th / 9th November 2005, Cavan

And finally, Elemental in the Observer!

Elemental was featured in the 4th September edition of the Observer. One of the cartoon characters on our sister website, elementalsoup.com was singled out for praise. For more information, http://www.elementalcreative.com/spide-man.html

Internet Marketing Tips

Always make sure your website is effectively promoted across the internet. For more information, this link will bring you to our section on internet marketing tips

Useful Web Links

Primopdf
A few months ago I need to convert a word doc to pdf and found this nifty little piece of software- and its free! It will convert to PDF from any application by simply 'printing' to the PrimoPDF printer! Within minutes, you can create high-quality PDFs by converting from Word, Excel, PowerPoint, and virtually any other printable file type
http://www.primopdf.com/

Dead-links.com
All you need to do is put your website or weblog home page URL in the input box and a little spider will read the html code and check for the broken links.
http://www.dead-links.com/

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